Campaigns & Automation
3 active campaigns · 34 automated sequences running
Active
Dead List Revival — Spring Campaign
Re-engage past customers and cold leads with a personalized SMS + email sequence. Proven to recover 15–25% of dormant contacts.
127
Contacts
23
Responses
8
Appts
$31.2K
Pipeline
Active
AutoReview — Post-Job
Automatically sends review requests 48 hours after job completion via SMS. Integrates with Google Business Profile for direct review links.
47
Reviews
4.8⭐
Avg Rating
76%
Open Rate
31%
Converted
Active
Estimate Follow-Up Sequence
Multi-step follow-up sequence sent to prospects after estimate delivery. Reduces ghost rate by 64%. Sends at Day 1, 3, 7, and 14.
34
Active Seqs
58%
Open Rate
22%
Reply Rate
$18.4K
Recovered
Draft
Summer Promotions Blast
Seasonal promotion campaign targeting past customers with a limited-time 10% discount on deck and patio work. Ready to launch June 1.
89
Contacts
—
Responses
—
Appts
—
Pipeline
✨
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Dead List, Reviews, Promos & more
🔄 Dead List Revival — Spring Campaign
127 contacts · 5-touch SMS + Email sequence · Feb 10 – Mar 10, 2026
Live Now
Campaign Sequence Timeline
Day 0 — Sent
Initial Re-introduction SMS
"Hey [Name], it's Mike from Reynolds Contracting. We did your [project] a while back — we're booking spring jobs now and wanted to check if you have anything coming up!"
Delivered: 127
Opened: 89 (70%)
Replied: 11
Day 3 — Sent
Value Email: "5 Spring Projects That Add Value"
Educational email with project ideas, before/after photos, and a soft CTA to schedule a free estimate.
Opens: 71 (56%)
Clicks: 28 (22%)
Replied: 6
Day 6 — Sent
Follow-Up SMS: "Still interested?"
"Just circling back — if you're thinking about any projects, I have a few slots open this month. Happy to do a quick walkthrough!"
Delivered: 116
Replied: 4
Day 10 — Sent
Social Proof Email: Recent Project Showcase
Photos and testimonials from recent jobs. "See what your neighbors are getting done this spring."
Opens: 54 (43%)
Replied: 2
Day 14 — Scheduled
Final SMS: Last Chance + Urgency
"Final check-in! Spring slots are filling up — if you want to get on the calendar before the rush, reply YES and I'll get you scheduled."
Scheduled for Mar 10
Performance Metrics
SMS Open Rate70%
Email Open Rate56%
Response Rate18.1%
Appointment Rate6.3%
Unsubscribe Rate0.8%
Industry Benchmarks vs. Your Results
SMS Opens
Industry: 35%
You: 70% 🔥
Email Opens
Industry: 21%
You: 56% 🔥
Response
Industry: 5%
You: 18% 🔥